Polk Audio staff.....

steveinaz
steveinaz Posts: 19,538
edited September 2013 in The Clubhouse
The new logo HAS TO GO. I saw some Polk speakers at bestbuy the other day---I didn't realize the logo on the forum was going to be used on the products as well. That is the most awful logo I think I have ever seen. It looks like a 4th grader came up with the design. Seriously, it is cheesy. Go back to the classic '70's logo PLEASE.

I have an "eye" for this sort of thing, and trust me--this logo look cheapens your product. It looks like a fake "Polk Audio" badge on a white van speaker.
Source: Bluesound Node 2i - Preamp/DAC: Benchmark DAC2 DX - Amp: Parasound Halo A21 - Speakers: MartinLogan Motion 60XTi - Shop Rig: Yamaha A-S501 Integrated - Shop Spkrs: Elac Debut 2.0 B5.2
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  • tonyb
    tonyb Posts: 32,958
    edited August 2013
    I agree Steve, was disappointed when that logo came out. They may think it looks hip....cool, whatever, but it cheapens the brand. Isn't that exactly the thought Polk has strived to move away from ?
    HT SYSTEM-
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  • nspindel
    nspindel Posts: 5,343
    edited August 2013
    Yup, I agree. Terrible! I bought a pair of CRS+ stands from Larry, look at how great the old logo looks:

    IMG_1381.jpg
    Good music, a good source, and good power can make SDA's sing. Tubes make them dance.
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  • zingo
    zingo Posts: 11,258
    edited August 2013
    Is this the one you're talking about?

    747192123833_4.jpg
    Jake
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  • Toolfan66
    Toolfan66 Posts: 17,224
    edited August 2013
    When Polk was here last year at the audio show, and I took them some items I made here at the shop, with the last two polk logos, they asked me what I thought about the new logo, and I told them I didn't like it, and that it was a wrong move..
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  • falconcry72
    falconcry72 Posts: 3,580
    edited August 2013
    who cares, LSiM's look better naked anyway. :biggrin:


    and I do like the new logo btw.
    2-Channel: PC > Schiit Eitr > Audio Research DAC-8 > Audio Research LS-26 > Pass Labs X-250.5 > Magnepan 3.7's

    Living Room: PC > Marantz AV-7703 > Emotiva XPA-5 > Sonus Faber Liuto Towers, Sonus Faber Liuto Center, Sonus Faber Liuto Bookshelves > Dual SVS PC12-Pluses

    Office: Phone/Tablet > AudioEngine B1 > McIntosh D100 > Bryston 4B-ST > Polk Audio LSiM-703's
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  • steveinaz
    steveinaz Posts: 19,538
    edited August 2013
    zingo wrote: »
    Is this the one you're talking about?

    747192123833_4.jpg

    Yessir, the lettering isn't even uniformally thick. Look at the "PO" and the "LK." Blah. Tell me someone didn't win a "contest" with this entry....
    Source: Bluesound Node 2i - Preamp/DAC: Benchmark DAC2 DX - Amp: Parasound Halo A21 - Speakers: MartinLogan Motion 60XTi - Shop Rig: Yamaha A-S501 Integrated - Shop Spkrs: Elac Debut 2.0 B5.2
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  • stretchl
    stretchl Posts: 1,334
    edited August 2013
    I teach visual communication and have been in the business 30 years.

    The logo with the heart dotting the i reminds me of my 2 year old daughter's Hello Kitty swag.

    I don't know which one folks are talking about hating vs which one they love, but the heart is horrible.

    Zingo's attachment is clean, spare and communicates the brand in as few characters as possible.

    A definite improvement.
    “Anti-intellectualism has been a constant thread winding its way through our political and cultural life, nurtured by the false notion that democracy means that 'my ignorance is just as good as your knowledge.'”
    - Isaac Asimov
    Hi-Fi
    Apple Lossless --> Squeezebox Touch --> Joule Electra LA-100 Mark iii --> Odyssey Khartargo Mono Plus --> LSiM-705's
    Cabling by Groneberg
    Visuals
    https://media.illinois.edu/journalism/ledford-charles-stretch
    bit.ly/stretchonphotojournalism
    http://Vimeo.com/channels/stretchphoto
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  • F1nut
    F1nut Posts: 50,525
    edited August 2013
    The buzz around the audio world when DEI came out with the new Polk Audio logo was not one of approval.
    Political Correctness'.........defined

    "A doctrine fostered by a delusional, illogical minority and rabidly promoted by an unscrupulous mainstream media, which holds forth the proposition that it is entirely possible to pick up a t-u-r-d by the clean end."

    President of Club Polk

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  • Moose68Bash
    Moose68Bash Posts: 3,843
    edited August 2013
    [QUOTE=stretchl;1953313

    Zingo's attachment is clean, spare and communicates the brand in as few characters as possible.

    A definite improvement.[/QUOTE]

    I agree. Zingo's attached photo projects class and quality. That's what Polk means to me.
    Family Room, Innuos Statement streamer (Roon Core) with Morrow Audio USB cable to McIntosh MC 2700 pre with DC2 Digital Audio Module; AQ Sky XLRs to CAT 600.2 dualmono amp, Morrow Elite Speaker Cables to NOLA Baby Grand Reference Gold 3 speakers. Power source for all components: Silver Circle Audio Pure Power One with dedicated 20 amp circuit to main panel.

    Exercise Room, Innuos Streamer via Cat 6 cable connection to PS Audio PerfectWave MkII DAC w/Bridge II, AQ King Cobra RCAs to Perreaux PMF3150 amp (fully restored and upgraded by Jeffrey Jackson, Precision Audio Labs), Supra Rondo 4x2.5 Speaker Cables to SDA 1Cs (Vr3 Mods Xovers and other mods.), Dreadnaught with Supra Rondo 4x2.5 interconnect cables by Vr3 Mods. Power for each component from dedicated 20 amp circuit to main panel, except Innuos Statement powered from Silver Circle Audio Pure Power One.

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  • NJPOLKER
    NJPOLKER Posts: 3,474
    edited August 2013
    F1nut wrote: »
    The buzz around the audio world when DEI came out with the new Polk Audio logo was not one of approval.

    When you say DEI you must mean Dale Earnhardt Incorporated, Right? :biggrin::cheesygrin:
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  • sucks2beme
    sucks2beme Posts: 5,601
    edited August 2013
    It looks like hello kitty type nonsense. Try again.
    "The legitimate powers of government extend to such acts only as are injurious to others. But it does me no injury for my neighbour to say there are twenty gods, or no god. It neither picks my pocket nor breaks my leg." --Thomas Jefferson
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  • BlueFox
    BlueFox Posts: 15,251
    edited August 2013
    It is a 1000% better than having a stupid heart in the name. Now if they would clean up their web page and get rid of the stupid heart everything would be fine.
    Lumin X1 file player, Westminster Labs interconnect cable
    Sony XA-5400ES SACD; Pass XP-22 pre; X600.5 amps
    Magico S5 MKII Mcast Rose speakers; SPOD spikes

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  • cnh
    cnh Posts: 13,284
    edited August 2013
    I've seen these up close and also think they look a little cheap. I'm not sure that it is the "design" itself or the "materials". Perhaps just taking this design and stamping it out of METAL would help class it up a little. The problem for me is that up close you can tell it's just a cheap "plastic"!

    cnh
    Currently orbiting Bowie's Blackstar.!

    Polk Lsi-7s, Def Tech 8" sub, HK 3490, HK HD 990 (CDP/DAC), AKG Q701s
    [sig. changed on a monthly basis as I rotate in and out of my stash]
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  • stretchl
    stretchl Posts: 1,334
    edited August 2013
    The plastic would definitely be an issue...
    “Anti-intellectualism has been a constant thread winding its way through our political and cultural life, nurtured by the false notion that democracy means that 'my ignorance is just as good as your knowledge.'”
    - Isaac Asimov
    Hi-Fi
    Apple Lossless --> Squeezebox Touch --> Joule Electra LA-100 Mark iii --> Odyssey Khartargo Mono Plus --> LSiM-705's
    Cabling by Groneberg
    Visuals
    https://media.illinois.edu/journalism/ledford-charles-stretch
    bit.ly/stretchonphotojournalism
    http://Vimeo.com/channels/stretchphoto
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  • stretchl
    stretchl Posts: 1,334
    edited August 2013
    BlueFox wrote: »
    It is a 1000% better than having a stupid heart in the name. Now if they would clean up their web page and get rid of the stupid heart everything would be fine.

    I don't mind the heart on the site. Wouldn't mind the site's logo on the gear. But the heart over the i is ridiculous.
    “Anti-intellectualism has been a constant thread winding its way through our political and cultural life, nurtured by the false notion that democracy means that 'my ignorance is just as good as your knowledge.'”
    - Isaac Asimov
    Hi-Fi
    Apple Lossless --> Squeezebox Touch --> Joule Electra LA-100 Mark iii --> Odyssey Khartargo Mono Plus --> LSiM-705's
    Cabling by Groneberg
    Visuals
    https://media.illinois.edu/journalism/ledford-charles-stretch
    bit.ly/stretchonphotojournalism
    http://Vimeo.com/channels/stretchphoto
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  • stretchl
    stretchl Posts: 1,334
    edited August 2013
    As a matter of fact, if the logo on those $750 705's they're sending me is plastic I'm shipping them back.

    :mrgreen:
    “Anti-intellectualism has been a constant thread winding its way through our political and cultural life, nurtured by the false notion that democracy means that 'my ignorance is just as good as your knowledge.'”
    - Isaac Asimov
    Hi-Fi
    Apple Lossless --> Squeezebox Touch --> Joule Electra LA-100 Mark iii --> Odyssey Khartargo Mono Plus --> LSiM-705's
    Cabling by Groneberg
    Visuals
    https://media.illinois.edu/journalism/ledford-charles-stretch
    bit.ly/stretchonphotojournalism
    http://Vimeo.com/channels/stretchphoto
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  • HTguru1982
    HTguru1982 Posts: 1,066
    edited August 2013
    The red and white logo used on the RTixxx and LSi series was my favorite. The new logo just screams "cheap" to me. I'll take the heart any day.
    Display: Sony 42" LCD
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    Subwoofer: SVS PB10-ISD
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  • cstmar01
    cstmar01 Posts: 4,424
    edited August 2013
    no issue with the new look IMO.
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  • zingo
    zingo Posts: 11,258
    edited August 2013
    I don't mind the new logo, but I do felt like the old heart logo had character.
    Jake
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  • pitdogg2
    pitdogg2 Posts: 25,424
    edited August 2013
    I used to think the same thing when Pioneer changed their logo.....well 25yrs later it kind of grew on me....
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  • headrott
    headrott Posts: 5,496
    edited August 2013
    I don't think the new logo is too bad. I do like the original (like on nspindle's stands that Larry made) better however.......
    Relayer-Big-O-Poster.jpg
    Taken from a recent Audioholics reply regarding "Club Polk" and Polk speakers:
    "I'm yet to hear a Polk speaker that merits more than a sentence and 60 seconds discussion." :\
    My response is: If you need 60 seconds to respond in one sentence, you probably should't be evaluating Polk speakers.....

    "Green leaves reveal the heart spoken Khatru"- Jon Anderson

    "Have A Little Faith! And Everything You'll Face, Will Jump From Out Right On Into Place! Yeah! Take A Little Time! And Everything You'll Find, Will Move From Gloom Right On Into Shine!"- Arthur Lee
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  • Jhayman
    Jhayman Posts: 1,548
    edited August 2013
    Exactly the New one is much better..imo
    John Megadeth wrote: »
    The old logo was antiquated. I hated it, especially with the heart for the dot on the i. You want to compare it to something a child created? That looks like something that a 14 year old girl would have scribbled on her notebook during school.

    The new logo is streamlined with more angular typography; I like it a lot.
    ATC SCM40's,VTL TL 2.5 Preamp,PSB Stratus Goldi's,McCormack DNA 500,McCormack MAP-1 Preamp,Pro-Ject Xtension 10 TT,Ortofon Cadenza Red/Nordost RedDawn LS Speaker cables, Bryston BDP-2, Bryston BDA-2,PS Audio AC-3 power cables
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  • steveinaz
    steveinaz Posts: 19,538
    edited August 2013
    pitdogg2 wrote: »
    I used to think the same thing when Pioneer changed their logo.....well 25yrs later it kind of grew on me....

    B-I-N-G-O...The new Pioneer logo does suck.
    Source: Bluesound Node 2i - Preamp/DAC: Benchmark DAC2 DX - Amp: Parasound Halo A21 - Speakers: MartinLogan Motion 60XTi - Shop Rig: Yamaha A-S501 Integrated - Shop Spkrs: Elac Debut 2.0 B5.2
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  • steveinaz
    steveinaz Posts: 19,538
    edited August 2013
    New_Polk_Logo.jpg


    I created this in under 7 minutes, MS Word and Paint.
    Source: Bluesound Node 2i - Preamp/DAC: Benchmark DAC2 DX - Amp: Parasound Halo A21 - Speakers: MartinLogan Motion 60XTi - Shop Rig: Yamaha A-S501 Integrated - Shop Spkrs: Elac Debut 2.0 B5.2
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  • D_M
    D_M Posts: 175
    edited August 2013
    You guys are nuts!!! Close your eyes, so your ears can get on with the job.
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  • WilliamM2
    WilliamM2 Posts: 4,773
    edited August 2013
    steveinaz wrote: »
    New_Polk_Logo.jpg


    I created this in under 7 minutes, MS Word and Paint.

    It took you 7 minutes to type "Polk Audio"?
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  • Polkie2009
    Polkie2009 Posts: 3,834
    edited August 2013
    steveinaz wrote: »
    New_Polk_Logo.jpg


    I created this in under 7 minutes, MS Word and Paint.
    Nice, clean, modern look Steve!
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  • F1nut
    F1nut Posts: 50,525
    edited August 2013
    polk....polk what? Be proud of your heritage, be proud that your are a speaker company, be all that you can be, be Polk Audio. The new logo sucks!
    Political Correctness'.........defined

    "A doctrine fostered by a delusional, illogical minority and rabidly promoted by an unscrupulous mainstream media, which holds forth the proposition that it is entirely possible to pick up a t-u-r-d by the clean end."

    President of Club Polk

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  • halo71
    halo71 Posts: 4,603
    edited August 2013
    I don't mind the new logo in the pic Jake posted above. And I kinda like the logo Steve posted. At first I thought Steve meant they put that stupid looking heart in the circle on it. But then again whatever logo they use...don't really matter to me. Hell I have not even graduated to SDA's yet. Much less LSiM's. lol
    --Gary--
    Onkyo Integra M504, Bottlehead Foreplay III, Denon SACD, Thiel CS2.3, NHT VT-2, VT-3 and Evolution T6, Infinity RSIIIa, SDA1C and a few dozen other speakers around the house I change in and out.
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  • B Run
    B Run Posts: 1,888
    edited August 2013
    I always liked this one the best. Simple and clean, without the hearts all over it.
    Polk_Audio.png
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