Shunyata Cable Cradle Wall Plate

Just got an email from Shunyata about this:

https://www.youtube.com/watch?v=KFGbl8smZo8
1df2cd2d-2747-497d-8e51-f8519fc0faec.jpg

"The cure for drooping and sagging AC power cords is finally here!

The Cable Cradle, first deployed on Shunyata’s Reference power distributors, now ensures the most secure electrical connection possible straight from the wall.

The Cable Cradle Wall Plate will retail for $98.00 USD
This is a must-have end-to-end solution for anyone who has invested in their power delivery system."

Drooping and sagging, oh my! Is this really a thing? Has anyone here experienced this? I guess I'm not old enough yet to have this issue.

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