This just in: Audio Research sold by McIntosh Group

mhardy6647
mhardy6647 Posts: 33,801
in 2 Channel Audio
As seen Someplace Else.

https://www.whathifi.com/news/audio-research-sold-by-mcintosh-group-to-former-sales-director
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  • pitdogg2
    pitdogg2 Posts: 25,441
    Well I never knew Mac owned them....
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  • displayname
    displayname Posts: 1,148
    This is very interesting. It sounds like there must have been some internal conflicts on direction for the brand, but I also wonder if McIntosh was failing to convert sales under a larger corporate model.

    I will say I'd much rather see something like this happen than what big companies normally do, which is water brands down until they are unrecognizable and then kill off the brand for lack of sales. A transaction like this could breath old magic and new life back into the brand.
    Analog: MoFi MasterTracker > MoFi UltraDeck > Sutherland 20/20
    Digital: Cambridge CXC / Streaming > Cambridge CXN v2
    MastersounD Dueventi > Rosso Fiorentino Certaldo or Arcam rHead > Hifiman HE4XX
    Discogs
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  • invalid
    invalid Posts: 1,365
    I believe the brand will be all the better for it.
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  • ptrooper
    ptrooper Posts: 501
    Yea, sounds like a good plan, these real high end brands are better off under focused dictatorships! The reliability has fallen off in the last 10 years! We will see!!
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  • Joey_V
    Joey_V Posts: 8,552
    Trent bought it, he initially sold it, I guess now he has the capital to buy it. Good for him.... and I believe he is focused on only ARC, so that's good for the brand.
    Magico M2, JL113v2x2, EMM, ARC Ref 10 Line, ARC Ref 10 Phono, VPIx2, Lyra Etna, Airtight Opus1, Boulder, AQ Wel&Wild, SRA Scuttle Rack, BlueSound+LPS, Thorens 124DD+124SPU, Sennheiser, Metaxas R2R
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  • BlueBirdMusic
    BlueBirdMusic Posts: 2,278
    ptrooper wrote: »
    Yea, sounds like a good plan, these real high end brands are better off under focused dictatorships! The reliability has fallen off in the last 10 years! We will see!!

    The truth has never been said better, and it applies to many types of businesses.
    "Sometimes you have to look to the past to understand where you are going in the future"

    Anger is just anger. It isn’t good. It isn’t bad. It just is. What you do with it is what matters.
    You can use it to build or to destroy. You just have to make the choice.     Jim Butcher




    Harry / Marietta GA
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