Why are good cables expensive ?

polkfarmboy
polkfarmboy Posts: 5,703
edited April 2011 in 2 Channel Audio
With my purchase of MIT exp2 being 4 times less than the msrp and acknowledging they're still turning a profit . It makes me wonder where the bulk of the cost goes when a manufacturer puts out a msrp ?

What in your own opinion justifies the price tags ?

I have not been around the hobby long enough so the subject interests me greatly .

Please try your best to hide the popcorn
Post edited by polkfarmboy on
«1

Comments

  • cokewithvanilla
    cokewithvanilla Posts: 1,777
    edited April 2011
    oh dear. I hate to say it, but you probably couldn't have picked a worse time to rag on cables... I foresee much aggression in this thread.

    It's the same with clothing.... you buy from an 85% off rack and they still make a profit. Some businesses are high margin, some are not... it's that simple.... you don't always get what you pay for.

    I know a furniture sales guy that owns his own business... he sells ONE set of ANYTHING and it pays the months rent... there is that much markup. I suppose they would say you're paying for R&D? I bet the 35k oracles have thousands of percent markup.... but they don't have much competition... they call them "music interfaces" not cables... see... competition gone with a word :wink:

    edit: not to mention, if someone will buy it, someone will sell it... welcome to capitalism :)
    and at the end of the day, billy would rather be spoon fed his caviar by 10 scantily clad european hookers than have to reach down and do it himself (or suffer the indignity of japanese hookers)
  • jbooker82
    jbooker82 Posts: 1,627
    edited April 2011
    There is a nice pair of 8ft Audioquest Rocket 44 full range cables on ebay for 178

    http://cgi.ebay.com/AUDIOQUEST-ROCKET-44-2-5-METER-PAIR-W-BANANAS-400-/280660115989?pt=LH_DefaultDomain_0&hash=item4158a58215
    AVR: Onkyo Tx-NR808
    Amplifier: Carver A-753x 250 watts x 3
    Fronts: Polk RTI A7 (modded by Trey VR3)
    Center: CSI A4 (modded by Trey VR3)
    Rear: FXI A4
    Sub: Polk DSW Pro 660wi
    TV: LG Infinia 50PX950 3D
    Speaker Cable: AudioQuest Type 8
    IC: AudioQuest Black Mamba II
  • leroyjr1
    leroyjr1 Posts: 8,785
    edited April 2011
    Cables don't make a difference.:smile:
  • Schurkey
    Schurkey Posts: 2,102
    edited April 2011
    Boutique/audiophile-approved cables and "tweaks" are the highest-profit-margin items in the audio/home theatre inventory.

    The intention is to rape you with every purchase. Stores could sell the amplifiers at cost or below, if they get full-price for a full package of the cables and "accessories".
  • cokewithvanilla
    cokewithvanilla Posts: 1,777
    edited April 2011
    Best buy used to offer cables to employees at cost... literally $30-50 cables would be a dollar or two.. it's the printer and ink philosophy... sames goes for cell phones and even computers.

    edit: it probably doesn't help that in this industry people give a whole lot of credit to expensive products. How many times do you hear "you get what you pay for"? This is true to some extent in every industry, but it's not necessarily true. With the internet, prices on good equipment should fall as market entry is easier... problem is, people still think price means everything.... someone could sell an identical cable for 3% of the cost and it would probably get s@#t on.
  • cstmar01
    cstmar01 Posts: 4,424
    edited April 2011
    Schurkey wrote: »
    Boutique/audiophile-approved cables and "tweaks" are the highest-profit-margin items in the audio/home theatre inventory.

    The intention is to rape you with every purchase. Stores could sell the amplifiers at cost or below, if they get full-price for a full package of the cables and "accessories".

    really you know this for a fact. Please start a business and I would like to see where you are at in a few years.

    and whats wrong with turning a profit on stuff? makes it sound like its some big unknown fact.....if everything was sold at cost then we wouldn't have profit nor capitalism now would we? :rolleyes:

    no one ever said a cable had to be expensive to be good.

    people don't think and this is such a stupid thread.

    everyone wants something for nothing and the story goes on.
  • cokewithvanilla
    cokewithvanilla Posts: 1,777
    edited April 2011
    cstmar01 wrote: »
    really you know this for a fact. Please start a business and I would like to see where you are at in a few years.

    uh... dude... you are saying this thread is stupid for not understanding profit, but then you say something like that.

    Maybe that doesn't hold true for every store in the industry, but it is a well known fact that accessories are generally higher profit margin than the items they accessorize. You can pretty much trace this to every business.

    Restaurants > drinks = most profit
    Cell phone stores > cases/charge ect are highest profit
    Printers > ink
    Cameras > film (back in the day)

    it goes on and on. It's like this for a reason though... most stores couldn't stay in business if they didn't do this. If no one bought drinks (mainly alcohol) at restaurants, they would go out or their prices would skyrocket. The general concept here is that people scrutinize their purchases less with small ticket items. When you're buying a computer, price is a huge factor.. but when you go to get a usb cable for that computer, you likely aren't doing much shopping around... and you need that cable.
  • cstmar01
    cstmar01 Posts: 4,424
    edited April 2011
    uh... dude... you are saying this thread is stupid for not understanding profit, but then you say something like that.

    Maybe that doesn't hold true for every store in the industry, but it is a well known fact that accessories are generally higher profit margin than the items they accessorize. You can pretty much trace this to every business.

    Restaurants > drinks = most profit
    Cell phone stores > cases/charge ect are highest profit
    Printers > ink
    Cameras > film (back in the day)

    it goes on and on. It's like this for a reason though... most stores couldn't stay in business if they didn't do this. If no one bought drinks (mainly alcohol) at restaurants, they would go out or their prices would skyrocket. The general concept here is that people scrutinize their purchases less with small ticket items. When you're buying a computer, price is a huge factor.. but when you go to get a usb cable for that computer, you likely aren't doing much shopping around... and you need that cable.

    yeah I did. Do you really know how much other overhead you have to pay for an audio store? So selling a few cables a month is going to pay for all your rent, utilities, insurance, salaries of employees (you do have others that can be there when your not right?) and other expenses such as if you have to have cash down to buy gear....

    and saying that you can just get by on those cables to me means either A, you have nothing in your store, so why would I come to buy anything, or B, you don't like to make a whole lot of money and like to work a lot and have no employees, or you pay them crap.

    oh sorry I forgot you know everything there is to know, so why bother.
  • cokewithvanilla
    cokewithvanilla Posts: 1,777
    edited April 2011
    I wasn't saying anything about running a business, and neither was the other guy... we were simply noting certain items have higher markup .. that's all

    Fact: 7-up - 1.79... our cost .11 cents ... 1627% markup

    Fact: Hamburger 4.29 - our cost 1.50 ... 286% markup..


    That is all I was saying... nothing more... nothing less.

    Thing is, when it comes to online businesses, markup like this is unnecessary. This has been noted and explained many times before by many business analysts. This is why HP ink is 33 dollars and some dude in his basements equivalent ink is $1.86... he doesn't need the overhead, and maybe even as high a % of profit (as you mentioned)...to my eyes, it's the same... HP will probably claim theirs is much better.. but whatever. So, this does beg the question, why does an online company need to charge 35k for a cable? The answer is they probably don't.. but they do to either keep their dealers prices high, or to capture a market that is primarily based on prestige... or to make money... I never said any of those reasons were bad.
  • polkfarmboy
    polkfarmboy Posts: 5,703
    edited April 2011
    cstmar01 wrote: »
    people don't think and this is such a stupid thread.

    Your the only person being stupid here as its just personal opinions
  • cfrizz
    cfrizz Posts: 13,415
    edited April 2011
    If you want to determine that the cables are/have to be good based on the price, then so be it. If not, set a price that YOU are willing to pay and then do your research and buy within that price range.

    The manufacturer can charge any price they want for their product, it is up to us to decide if that product is worth that price.
    With my purchase of MIT exp2 being 4 times less than the msrp and acknowledging they're still turning a profit . It makes me wonder where the bulk of the cost goes when a manufacturer puts out a msrp ?

    What in your own opinion justifies the price tags ?

    I have not been around the hobby long enough so the subject interests me greatly .

    Please try your best to hide the popcorn
    Marantz AV-7705 PrePro, Classé 5 channel 200wpc Amp, Oppo 103 BluRay, Rotel RCD-1072 CDP, Sony XBR-49X800E TV, Polk S60 Main Speakers, Polk ES30 Center Channel, Polk S15 Surround Speakers SVS SB12-NSD x2
  • kappclark
    kappclark Posts: 136
    edited April 2011
    When you're buying a computer, price is a huge factor.. but when you go to get a usb cable for that computer, you likely aren't doing much shopping around... and you need that cable.

    Where I work, we get state/govt contract pricing for peripherals...

    standard USB cable is $2 (and Staples wants $20) !
    *************************
    ** Bill Clark Windham, VT **
    *************************
  • pearsall001
    pearsall001 Posts: 5,068
    edited April 2011
    I'm just glad that I can refrain from venturing outside my budget constraints. I've been thru the gammit of trying different gear, cables, IC's, PC's etc. I've now put together a system that is totally satisfying to me musically.

    Can I spend a lot more money & get better sound...maybe, maybe not. One lesson I've definetely learned is that price does not always equate to being better. Cables can certainly sound & perform differently, that conclusion can only be reached on an individual basis & one's listening preferences.

    Some prices are extremely high...but to whom? Folks with that kind of coin don't think the prices are outrageous, otherwise there wouldn't be a market for them. Do they perform any better? Well that's a topic for another day.

    On a side note, the one thing that I can attest to is that your listening room can make or break your system in comparison to any cables. Spend more time tuning your room & you will be rewarded 10 fold.
    "2 Channel & 11.2 HT "Two Channel:Magnepan LRSSchiit Audio Freya S - SS preConsonance Ref 50 - Tube preParasound HALO A21+ 2 channel ampBluesound NODE 2i streameriFi NEO iDSD DAC Oppo BDP-93KEF KC62 sub Home Theater:Full blown 11.2 set up.
  • cokewithvanilla
    cokewithvanilla Posts: 1,777
    edited April 2011
    Some prices are extremely high...but to whom?

    I think he meant % markup more than actual price.
  • Hawkeye
    Hawkeye Posts: 1,313
    edited April 2011
    Some higher priced cables are made in the USA. For example, I use only WireWorld products in my 2 channel rig. Each piece is crafted here in the US and the wire is also produced here, not a relabeled Chinese piece.

    American labor obviously costs more then China, hence the price paid for owning an American made product. Every piece in my system is made in the US. Speakers in Kansas, electronics in New York, room treatments in Connecticut, subs and wire in Florida. I'm sure there are some foreign made bits and pieces inside, we don't make this kind of stuff anymore, but the whole is made here and that is important to me.

    I paid north of 1K for my speaker wires. I'm sure I could have found something that sounds just as good for much less but that money stayed home and kept somebody here employed.

    I could wax on about different technological advantages of this or that wire, but in the end, it is what one can afford and where they want their money to go.

    And Phil is spot on about tuning the room. Spend the money on good, real room treatments before wires. I learned this too late and spent way too much money.

    Gordon
    2 Channel -
    Martin Logan Spire, 2 JL Audio F112 subs
    McIntosh C1000 Controller with Tube pre amp, 2 MC501 amplifiers, MD1K Transport & DAC, MR-88 Tuner
    WireWorld Eclipse 6.0 speaker wire and jumpers, Eclipse 5^2 Squared Balanced IC's. Silver Eclipse PCs (5)
    Symposium Rollerblocks 2+ (16)Black Diamond Racing Mk 3 pits (8)
  • michaeljhsda2
    michaeljhsda2 Posts: 2,184
    edited April 2011
    On a side note, the one thing that I can attest to is that your listening room can make or break your system in comparison to any cables. Spend more time tuning your room & you will be rewarded 10 fold.

    The most overlooked factor IMHO.
    SDA SRS 2.3TL's
    Silk Audio MS-90-BT integrated tube amp
    Yaqin MS-20L integrated tube amp
    SDA 2B TL's
  • nooshinjohn
    nooshinjohn Posts: 25,422
    edited April 2011
    ....(or suffer the indignity of japanese hookers)

    And what is wrong with Japanese hookers?:mad::wink::tongue:
    The Gear... Carver "Statement" Mono-blocks, Mcintosh C2300 Arcam AVR20, Oppo UDP-203 4K Blu-ray player, Sony XBR70x850B 4k, Polk Audio Legend L800 with height modules, L400 Center Channel Polk audio AB800 "in-wall" surrounds. Marantz MM7025 stereo amp. Simaudio Moon 680d DSD

    “When once a Republic is corrupted, there is no possibility of remedying any of the growing evils but by removing the corruption and restoring its lost principles; every other correction is either useless or a new evil.”— Thomas Jefferson
  • cnh
    cnh Posts: 13,284
    edited April 2011
    No time for cable debates.

    But I'll raise you some stakes:

    [[Siltech Emperor Crown – over $40,000

    Siltech utilizes both silver and gold metallurgy in the construction of their Signature series of audio cables. Their twenty years of research in the field have allowed them to claim the lowest measured distortion of any brand of audio cable. They do so by reducing the microscopic cracks (crystalline boundaries) in the silver and filling the remaining ones with gold. The Emperor Crown, part of the Signature series, has the distinction of being the most expensive audio cable on the market.]]

    In light of this, I don't think you paid 'too much'.

    cnh
    Currently orbiting Bowie's Blackstar.!

    Polk Lsi-7s, Def Tech 8" sub, HK 3490, HK HD 990 (CDP/DAC), AKG Q701s
    [sig. changed on a monthly basis as I rotate in and out of my stash]
  • nooshinjohn
    nooshinjohn Posts: 25,422
    edited April 2011
    I have heard these cables... the entire rig was easily among the most impressive I have ever seen. All Mcintosh and B&W and it sounded awesome.
    The Gear... Carver "Statement" Mono-blocks, Mcintosh C2300 Arcam AVR20, Oppo UDP-203 4K Blu-ray player, Sony XBR70x850B 4k, Polk Audio Legend L800 with height modules, L400 Center Channel Polk audio AB800 "in-wall" surrounds. Marantz MM7025 stereo amp. Simaudio Moon 680d DSD

    “When once a Republic is corrupted, there is no possibility of remedying any of the growing evils but by removing the corruption and restoring its lost principles; every other correction is either useless or a new evil.”— Thomas Jefferson
  • Hawkeye
    Hawkeye Posts: 1,313
    edited April 2011
    I've heard a 37k (6ft speaker) pair of Platinum wires. The most fabulous sound I ever heard. Although it was backed up by nearly 1 million in gear:eek: Just need to have the wife play the lottery harder:biggrin:

    Gordon
    2 Channel -
    Martin Logan Spire, 2 JL Audio F112 subs
    McIntosh C1000 Controller with Tube pre amp, 2 MC501 amplifiers, MD1K Transport & DAC, MR-88 Tuner
    WireWorld Eclipse 6.0 speaker wire and jumpers, Eclipse 5^2 Squared Balanced IC's. Silver Eclipse PCs (5)
    Symposium Rollerblocks 2+ (16)Black Diamond Racing Mk 3 pits (8)
  • treitz3
    treitz3 Posts: 19,034
    edited April 2011
    Why are good cables expensive ?

    That's like asking why a Ferrari is expensive.....
    ~ In search of accurate reproduction of music. Real sound is my reference and while perfection may not be attainable? If I chase it, I might just catch excellence. ~
  • Toolfan66
    Toolfan66 Posts: 17,264
    edited April 2011
    the most overlooked factor imho.

    +10000000
  • Toolfan66
    Toolfan66 Posts: 17,264
    edited April 2011
    If I say the blacks are black and you can't grasp that? or you have no understanding of synergy? then save your money and be happy with your AVR and $2 speaker cables. I'm not putting anyone or anyones gear down but if you don't understand it then like I said save your money and be happy with what you have....

    and as stated above if you put some money into tuning your listening room it might be money better spent..
  • newrival
    newrival Posts: 2,017
    edited April 2011
    If I say the blacks are black and you can't grasp that?

    :confused::confused: the blacks are black?
    design is where science and art break even.
  • newrival
    newrival Posts: 2,017
    edited April 2011
    If I say the blacks are black and you can't grasp that?

    :confused::confused: the blacks are black?
    design is where science and art break even.
  • inspiredsports
    inspiredsports Posts: 5,501
    edited April 2011
    With my purchase of MIT exp2 being 4 times less than the msrp and acknowledging they're still turning a profit . It makes me wonder where the bulk of the cost goes when a manufacturer puts out a msrp ?

    What in your own opinion justifies the price tags ?

    I have not been around the hobby long enough so the subject interests me greatly .

    Please try your best to hide the popcorn

    Personally, I perceive myself as a philanthropist with a penchant for supporting audiophile establishments.

    I attempt to give all of them the fattest profit possible in inverse proportion to sound quality, therefore, horrible as they are, I have spent thousands of hour auditioning and accumulating in excess of 400+ feet of MIT Power, Interconnect and Speaker Interface cables at the cost of a decent automobile, or perhaps even your home, in my 3 rigs.

    I just love to get reamed, so I go back again, and again, and again.

    (and yes, with each rung up the ladder, the blacks have always gotten blacker)

    P.S.: this is just my "personal opinion".
    VTL ST50 w/mods / RCA6L6GC / TlfnknECC801S
    Conrad Johnson PV-5 w/mods
    TT Conrad Johnson Sonographe SG3 Oak / Sumiko LMT / Grado Woodbody Platinum / Sumiko PIB2 / The Clamp
    Musical Fidelity A1 CDPro/ Bada DD-22 Tube CDP / Conrad Johnson SD-22 CDP
    Tuners w/mods Kenwood KT5020 / Fisher KM60
    MF x-DAC V8, HAInfo NG27
    Herbies Ti-9 / Vibrapods / MIT Shotgun AC1 IEC's / MIT Shotgun 2 IC's / MIT Shotgun 2 Speaker Cables
    PS Audio Cryo / PowerPort Premium Outlets / Exact Power EP15A Conditioner
    Walnut SDA 2B TL /Oak SDA SRS II TL (Sonicaps/Mills/Cardas/Custom SDA ICs / Dynamat Extreme / Larry's Rings/ FSB-2 Spikes
    NAD SS rigs w/mods
    GIK panels
  • Toolfan66
    Toolfan66 Posts: 17,264
    edited April 2011
    personally, i perceive myself as a philanthropist with a penchant for supporting audiophile establishments.

    I attempt to give all of them the fattest profit possible in inverse proportion to sound quality, therefore, horrible as they are, i have spent thousands of hour auditioning and accumulating in excess of 400+ feet of mit power, interconnect and speaker interface cables at the cost of a decent automobile, or perhaps even your home, in my 3 rigs.

    I just love to get reamed, so i go back again, and again, and again.


    lol!!!! Agreed!!!!
  • inspiredsports
    inspiredsports Posts: 5,501
    edited April 2011
    High five !!! Pound the rock !!!
    VTL ST50 w/mods / RCA6L6GC / TlfnknECC801S
    Conrad Johnson PV-5 w/mods
    TT Conrad Johnson Sonographe SG3 Oak / Sumiko LMT / Grado Woodbody Platinum / Sumiko PIB2 / The Clamp
    Musical Fidelity A1 CDPro/ Bada DD-22 Tube CDP / Conrad Johnson SD-22 CDP
    Tuners w/mods Kenwood KT5020 / Fisher KM60
    MF x-DAC V8, HAInfo NG27
    Herbies Ti-9 / Vibrapods / MIT Shotgun AC1 IEC's / MIT Shotgun 2 IC's / MIT Shotgun 2 Speaker Cables
    PS Audio Cryo / PowerPort Premium Outlets / Exact Power EP15A Conditioner
    Walnut SDA 2B TL /Oak SDA SRS II TL (Sonicaps/Mills/Cardas/Custom SDA ICs / Dynamat Extreme / Larry's Rings/ FSB-2 Spikes
    NAD SS rigs w/mods
    GIK panels
  • cokewithvanilla
    cokewithvanilla Posts: 1,777
    edited April 2011
    newrival wrote: »
    :confused::confused: the blacks are black?

    well, you wouldn't want them to be white, would you?


    http://www.youtube.com/watch?v=vHLJfxfXHBg#t=02m23s
  • tonyb
    tonyb Posts: 32,969
    edited April 2011
    Why do they cost more ?

    For the same reason anything of quality costs more. You want a quality car, it costs more, a quality pair of shoes....costs more. People will pay a premium for quality products across the board. Why is this concept so foreign ?
    HT SYSTEM-
    Sony 850c 4k
    Pioneer elite vhx 21
    Sony 4k BRP
    SVS SB-2000
    Polk Sig. 20's
    Polk FX500 surrounds

    Cables-
    Acoustic zen Satori speaker cables
    Acoustic zen Matrix 2 IC's
    Wireworld eclipse 7 ic's
    Audio metallurgy ga-o digital cable

    Kitchen

    Sonos zp90
    Grant Fidelity tube dac
    B&k 1420
    lsi 9's
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